{
  "title": "Trustpilot review reporting statistics: a 2025 notice-table audit",
  "version": "1.0",
  "published": "2026-10-08",
  "article_url": "https://reviewsboost.ca/trustpilot-review-reporting-statistics.html",
  "license": "https://creativecommons.org/licenses/by/4.0/",
  "source_landing_page": "https://corporate.trustpilot.com/legal",
  "source_url": "https://assets.ctfassets.net/wonkqgvit51x/43veQxX63SCvDEmqXyHqQi/bf51839da2bdb697209a16ceabb18434/Trustpilot_DSA_Transparency_Report.zip",
  "source_filename": "Trustpilot DSA Transparency Report - 17.2.25-31.12.25 - 4_notices.csv",
  "source_sha256": "dbaf2d134b76e450dbeaca791fa0f8cfcde21e5e1c9471ec832508a4a4a16882",
  "report_identification_sha256": "0c6cf4821dc4b54ee85abf7566034a52b7eb3b47e7b24d25e9e6817f22305260",
  "report_cover_sha256": "f13ede15157f0fe8d11bd02df3bc0db9bb1d8d556a68f829786e6431e00d28c2",
  "source_report_published": "2026-02-28",
  "reporting_start": "2025-02-17",
  "reporting_end": "2025-12-31",
  "accessed": "2026-10-08",
  "geographic_scope": "EU businesses reviewed by EU users; EU businesses reviewed by non-EU users; non-EU businesses reviewed by EU users. This is an EU-related subset, not a Canadian business sample.",
  "numeric_fields": [
    "notices",
    "trusted_notices",
    "items",
    "trusted_items",
    "median_hours",
    "trusted_median_hours",
    "law_actions",
    "trusted_law_actions",
    "terms_actions",
    "trusted_terms_actions"
  ],
  "summary": {
    "source_records": 92,
    "category_rows": 15,
    "reported_category_notices_sum": 423762,
    "reported_category_items_sum": 395560,
    "reported_category_terms_actions_sum": 160359,
    "total_notices": 423762,
    "total_items": 397199,
    "total_terms_actions": 160359,
    "notices_minus_items": 26563,
    "item_total_minus_reported_category_sum": 1639,
    "actions_per_100_notices": 37.841760233338526,
    "actions_per_100_reported_items": 40.37245813811213,
    "inauthentic_review_notice_share_percent": 63.34782259853409,
    "inauthentic_review_terms_action_share_percent": 73.61981553888462,
    "inauthentic_review_actions_per_100_notices": 43.977887380608244,
    "inauthentic_review_actions_per_100_reported_items": 45.6406767080073,
    "trusted_item_category_sum": 1,
    "trusted_terms_action_category_sum": 1
  },
  "reconciliation": [
    {
      "category_code": "STATEMENT_CATEGORY_CONSUMER_INFORMATION",
      "category_items": 41061,
      "subcategory_items_sum": 41061,
      "subcategory_minus_category_items": 0,
      "category_notices": 48025,
      "subcategory_notices_sum": 48025,
      "category_terms_actions": 19476,
      "subcategory_terms_actions_sum": 19476
    },
    {
      "category_code": "STATEMENT_CATEGORY_DATA_PROTECTION_AND_PRIVACY_VIOLATIONS",
      "category_items": 11557,
      "subcategory_items_sum": 11557,
      "subcategory_minus_category_items": 0,
      "category_notices": 13650,
      "subcategory_notices_sum": 13650,
      "category_terms_actions": 5457,
      "subcategory_terms_actions_sum": 5457
    },
    {
      "category_code": "STATEMENT_CATEGORY_ILLEGAL_OR_HARMFUL_SPEECH",
      "category_items": 79088,
      "subcategory_items_sum": 80469,
      "subcategory_minus_category_items": 1381,
      "category_notices": 86789,
      "subcategory_notices_sum": 86789,
      "category_terms_actions": 15530,
      "subcategory_terms_actions_sum": 15530
    },
    {
      "category_code": "STATEMENT_CATEGORY_PROTECTION_OF_MINORS",
      "category_items": 1,
      "subcategory_items_sum": 1,
      "subcategory_minus_category_items": 0,
      "category_notices": 1,
      "subcategory_notices_sum": 1,
      "category_terms_actions": 1,
      "subcategory_terms_actions_sum": 1
    },
    {
      "category_code": "STATEMENT_CATEGORY_RISK_FOR_PUBLIC_SECURITY",
      "category_items": 505,
      "subcategory_items_sum": 505,
      "subcategory_minus_category_items": 0,
      "category_notices": 858,
      "subcategory_notices_sum": 858,
      "category_terms_actions": 47,
      "subcategory_terms_actions_sum": 47
    },
    {
      "category_code": "STATEMENT_CATEGORY_SCAMS_AND_FRAUD",
      "category_items": 260431,
      "subcategory_items_sum": 260689,
      "subcategory_minus_category_items": 258,
      "category_notices": 270491,
      "subcategory_notices_sum": 270491,
      "category_terms_actions": 119474,
      "subcategory_terms_actions_sum": 119474
    },
    {
      "category_code": "STATEMENT_CATEGORY_VIOLENCE",
      "category_items": 2867,
      "subcategory_items_sum": 2867,
      "subcategory_minus_category_items": 0,
      "category_notices": 3898,
      "subcategory_notices_sum": 3898,
      "category_terms_actions": 324,
      "subcategory_terms_actions_sum": 324
    }
  ],
  "notes": [
    "Blank source cells are null, not zero. Parent and child rows must not be added together.",
    "source_record numbers identify logical CSV records, with the header as record 1; physical line numbers differ because the source contains multiline cells.",
    "Source total items exceed the sum of numeric parent-category items by 1,639. Two parent-versus-child differences are 1,381 (speech) and 258 (scams/fraud). Their sum matches that residual; the source does not establish its operational cause.",
    "Source trusted-flagger totals report zero items and zero terms actions; the intellectual-property category and copyright subcategory each show one. The category and its child describe the same hierarchy, not two extra events.",
    "The harmful/illegal username/profile-picture row retains its invalid source end date, 2025-12-32. Report scope uses the identification file and cover, which give 2025-12-31.",
    "Actions are reported counts, not linked per-notice success outcomes. Ratios are labelled arithmetic count ratios, not removal probabilities.",
    "Median time is reported in hours in the source total-row context. A median is not a deadline, mean or service guarantee.",
    "The source includes notices concerning usernames/profile pictures, so not every row should be described as review-text removals."
  ],
  "rows": [
    {
      "source_record": 2,
      "row_type": "total",
      "category_code": "TOTAL",
      "parent_category": null,
      "subcategory_description": null,
      "reporting_period_original": "2025-02-17/2025-12-31",
      "notices": 423762,
      "trusted_notices": 1,
      "items": 397199,
      "trusted_items": 0,
      "median_hours": 18,
      "trusted_median_hours": 240,
      "law_actions": 0,
      "trusted_law_actions": 0,
      "terms_actions": 160359,
      "trusted_terms_actions": 0,
      "context_items": "Within our system, one flagged review (i.e. notice), will be recorded as one item of information. Therefore the number of specific items, is less than the total number of notices, taking into account the same review being flagged by multiple users",
      "context_median_hours": "This figure is recorded in hours, as per the European Commission's guidance"
    },
    {
      "source_record": 3,
      "row_type": "category",
      "category_code": "STATEMENT_CATEGORY_ANIMAL_WELFARE",
      "parent_category": null,
      "subcategory_description": null,
      "reporting_period_original": "2025-02-17/2025-12-31",
      "notices": null,
      "trusted_notices": null,
      "items": null,
      "trusted_items": null,
      "median_hours": null,
      "trusted_median_hours": null,
      "law_actions": null,
      "trusted_law_actions": null,
      "terms_actions": null,
      "trusted_terms_actions": null,
      "context_items": null,
      "context_median_hours": null
    },
    {
      "source_record": 4,
      "row_type": "subcategory",
      "category_code": "KEYWORD_ANIMAL_HARM",
      "parent_category": "STATEMENT_CATEGORY_ANIMAL_WELFARE",
      "subcategory_description": null,
      "reporting_period_original": "2025-02-17/2025-12-31",
      "notices": null,
      "trusted_notices": null,
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      "trusted_items": null,
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      "trusted_median_hours": null,
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      "context_median_hours": null
    },
    {
      "source_record": 5,
      "row_type": "subcategory",
      "category_code": "KEYWORD_UNLAWFUL_SALE_ANIMALS",
      "parent_category": "STATEMENT_CATEGORY_ANIMAL_WELFARE",
      "subcategory_description": null,
      "reporting_period_original": "2025-02-17/2025-12-31",
      "notices": null,
      "trusted_notices": null,
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      "trusted_terms_actions": null,
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      "context_median_hours": null
    },
    {
      "source_record": 6,
      "row_type": "subcategory",
      "category_code": "KEYWORD_OTHER",
      "parent_category": "STATEMENT_CATEGORY_ANIMAL_WELFARE",
      "subcategory_description": "Text to detail the \"Other\" keyword.",
      "reporting_period_original": "2025-02-17/2025-12-31",
      "notices": null,
      "trusted_notices": null,
      "items": null,
      "trusted_items": null,
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    },
    {
      "source_record": 7,
      "row_type": "category",
      "category_code": "STATEMENT_CATEGORY_CONSUMER_INFORMATION",
      "parent_category": null,
      "subcategory_description": null,
      "reporting_period_original": "2025-02-17/2025-12-31",
      "notices": 48025,
      "trusted_notices": 0,
      "items": 41061,
      "trusted_items": 0,
      "median_hours": 18,
      "trusted_median_hours": 0,
      "law_actions": 0,
      "trusted_law_actions": 0,
      "terms_actions": 19476,
      "trusted_terms_actions": 0,
      "context_items": null,
      "context_median_hours": null
    },
    {
      "source_record": 8,
      "row_type": "subcategory",
      "category_code": "KEYWORD_HIDDEN_ADVERTISEMENT",
      "parent_category": "STATEMENT_CATEGORY_CONSUMER_INFORMATION",
      "subcategory_description": null,
      "reporting_period_original": "2025-02-17/2025-12-31",
      "notices": 48023,
      "trusted_notices": 0,
      "items": 41059,
      "trusted_items": 0,
      "median_hours": 18,
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    },
    {
      "source_record": 9,
      "row_type": "subcategory",
      "category_code": "KEYWORD_INSUFFICIENT_INFORMATION_ON_TRADERS",
      "parent_category": "STATEMENT_CATEGORY_CONSUMER_INFORMATION",
      "subcategory_description": null,
      "reporting_period_original": "2025-02-17/2025-12-31",
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    },
    {
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      "row_type": "subcategory",
      "category_code": "KEYWORD_MISLEADING_INFO_GOODS_SERVICES",
      "parent_category": "STATEMENT_CATEGORY_CONSUMER_INFORMATION",
      "subcategory_description": null,
      "reporting_period_original": "2025-02-17/2025-12-31",
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    },
    {
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      "row_type": "subcategory",
      "category_code": "KEYWORD_MISLEADING_INFO_CONSUMER_RIGHTS",
      "parent_category": "STATEMENT_CATEGORY_CONSUMER_INFORMATION",
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      "reporting_period_original": "2025-02-17/2025-12-31",
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    },
    {
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      "row_type": "subcategory",
      "category_code": "KEYWORD_NONCOMPLIANCE_PRICING",
      "parent_category": "STATEMENT_CATEGORY_CONSUMER_INFORMATION",
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      "reporting_period_original": "2025-02-17/2025-12-31",
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    {
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      "row_type": "subcategory",
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      "parent_category": "STATEMENT_CATEGORY_CONSUMER_INFORMATION",
      "subcategory_description": "Competitor",
      "reporting_period_original": "2025-02-17/2025-12-31",
      "notices": 2,
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    },
    {
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      "row_type": "category",
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      "reporting_period_original": "2025-02-17/2025-12-31",
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    },
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      "reporting_period_original": "2025-02-17/2025-12-31",
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    {
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      "reporting_period_original": "2025-02-17/2025-12-31",
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      "reporting_period_original": "2025-02-17/2025-12-31",
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      "reporting_period_original": "2025-02-17/2025-12-31",
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    {
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      "row_type": "subcategory",
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      "reporting_period_original": "2025-02-17/2025-12-31",
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    {
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      "row_type": "category",
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      "reporting_period_original": "2025-02-17/2025-12-31",
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    },
    {
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      "row_type": "subcategory",
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    },
    {
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    },
    {
      "source_record": 26,
      "row_type": "subcategory",
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      "parent_category": "STATEMENT_CATEGORY_CYBER_VIOLENCE_AGAINST_WOMEN",
      "subcategory_description": null,
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